Rankings follow reputation. We earn your website links, mentions, and coverage from places search engines already trust — through digital PR, editorial guest posts, and genuine relationships, never link farms. Every placement is reviewed by a human and reported to you by name.
Low-competition keywords can be won with good content alone. Commercial terms — the ones your buyers search right before they buy — cannot. Those SERPs are decided by authority, and authority is built off your site.
A link on a relevant industry publication sends visitors whether or not you rank for anything. Off-page work builds referral traffic and search traffic at the same time, so a single algorithm update cannot take your pipeline down with it.
Comparison articles, industry roundups, podcasts, Reddit threads, Google Maps. Most of your buyers form an opinion about you before they ever land on your homepage. Off-page SEO is how you get into those conversations.
ChatGPT, Perplexity, and Google’s AI Overviews answer from sources they consider credible. They cite publications, communities, and well-linked pages — not websites nobody references. The same signals that lift you in Google are now what get you quoted by AI.
Most sites need all three, but rarely in equal measure. Here is how they differ.
| Off-page SEO | On-page SEO | Technical SEO |
|---|---|---|
| Backlinks, digital PR, brand mentions, reviews, citations, community presence | Content quality, keyword targeting, headings, internal links, meta tags | Crawling, indexing, site speed, Core Web Vitals, structured data, mobile |
| Do other credible sources vouch for this business? | Does this page answer the searcher's question well? | Can Google reach, read, and render this page without friction? |
| Your content is strong, but competitors with worse pages outrank you | You rank on page two or three for terms you should own | Pages are missing from the index or load slowly |
| 3 to 6 months for meaningful movement | 4 to 12 weeks | Days to weeks once fixes ship |
We build stories worth covering: original data studies, survey results, expert commentary on breaking industry news. Then we pitch them to journalists and editors in your sector. These are the links you cannot buy at any price, and they are the ones that move rankings hardest.
Consistent name, address and phone details across the directories, industry portals and local platforms that matter in your market. We also clean up the duplicate and outdated listings already out there, which is usually where the real damage is.
Original, genuinely useful articles placed on relevant websites with real organic traffic. We send you the domain, its DR, its monthly traffic, and the proposed topic before anything is written, and nothing publishes without your approval.
Plenty of sites already mention your business without linking to it. We find those and convert them into links, then build new mentions across roundups, listicles, industry directories and comparison articles so Google keeps encountering your name in the right company.
We find dead links pointing at resources in your niche, build a better replacement, and let the publisher know. They fix a broken page, you earn a contextual link. Fully white-hat, and one of the few tactics where the site owner is glad you got in touch.
Full profile build-out: categories, services, attributes, product listings, geo-tagged photos, weekly posts and seeded Q&A. Plus a review system that makes it easy for happy customers to leave one, so your rating grows without you chasing it.
Monitoring of reviews and brand mentions across the web, professional responses to negative feedback, and a plan for when something unflattering ranks on page one for your brand name. We push the good results up rather than pretending the bad ones do not exist.
We pitch you as a guest on podcasts your buyers actually listen to, prepare your talking points, and handle the scheduling. Each episode typically earns a homepage link, show-notes links, and an audience hearing you explain your expertise in your own voice.
Partnerships with creators who already hold your audience’s attention, structured so you get content, a mention, and a link — not just a post that disappears in twenty-four hours.
Priced on link volume and link quality, because that is what you are actually buying. All plans are month-to-month after an initial three-month commitment — link building simply does not show its value in less time.
New sites and local businesses building a first link profile
Growing brands competing for commercial keywords
Established sites that need editorial links at scale
Not ready for a retainer? Start here.
| Service | Price | Turnaround |
|---|---|---|
| Backlink audit and disavow file | ₹14,999 / $179 | 5 working days |
| Service | Price | Turnaround |
|---|---|---|
| Competitor link gap analysis | ₹9,999 / $119 | 3 working days |
| Citation audit and cleanup | ₹12,999 / $155 | 7 working days |
| Google Business Profile optimisation | ₹9,999 / $119 | 5 working days |
| Stage | What we do | What you receive |
|---|---|---|
| Weeks 1–2 Audit |
Full backlink profile audit, toxic link review, competitor link gap analysis, anchor text distribution check | A written audit with your current position, the gap to your top three competitors, and a disavow file if one is needed |
| Month 1 Strategy and first links |
Target domain list built and approved, outreach begins, first placements go live, citations and GBP work starts if local is in scope | Approved target list, first link report, Google Data Studio dashboard access |
| Months 2–3 Consistent build |
Steady placement cadence, guest post production, digital PR pitching begins, broken link campaigns run | Monthly link report with domain, DR, traffic, anchor and live URL for every placement |
| Month 4+ Scale and compound |
Double down on the tactics moving, one linkable asset per quarter, podcast and community work layered in | Quarterly strategy review with ranking, referring domain and traffic trend analysis |
Tailored platform strategies built around audience behaviour, compliance requirements and buying cycles.
Off-page SEO is every action taken outside your own website to build its credibility: backlinks from other sites, press coverage, brand mentions, reviews, business listings, and community presence. On-page SEO makes your page worth ranking. Off-page SEO convinces search engines that other people agree.
Link building is one part of off-page SEO — the biggest part, but not all of it. Reviews, citations, unlinked brand mentions, podcast appearances, and community presence all send signals without necessarily producing a link.
No. We do not operate or buy from private blog networks. Some publications charge editorial or contributor fees, which is normal in digital PR — when that happens, we tell you the cost upfront, and you decide. We never place a link on a site that exists purely to sell links.
Yes, on every plan. You receive the target domain, its Domain Rating, its organic traffic, and the proposed topic before any content is written. Nothing goes live without your sign-off.
They stay. Every link we build is a permanent editorial placement on someone else’s website, not a rental. You keep them, along with every report and target list.
Not in the same city or market at the same time. If you are in a national or global market, we discuss overlap openly before signing, and you can request exclusivity in your niche.
There is no universal number — what matters is that growth looks natural for a site of your size and age. A brand-new site adding fifty links a month looks manufactured. Our plans are built around a pace that fits your current profile, which is one of the things the audit determines.
